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Has ‘integration’ become a dirty word?
In the rush to evolve the skills of the advertising industry to keep up with an ever changing number of new media channels the buzzword for the last few years has been integration, bringing other...
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BDW Making Digital Work – Day 1, Morning
End of a great first day at BDW’s Making Digital Work at the Art Director’s Club in NY. It would be difficult to give a full recap of all the day’s speakers and insights, but a few choice elements that...
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BDW Making Digital Work – Day 1, Afternoon
The afternoon kicked off with Chloe Gottleib (@chloalo), ECD for interactive design at R/GA who talked to us about the shift from designing websites to digital eco-systems. She highlighted that digital...
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BDW Making Digital Work – Day 2, Morning
Day 2 of BDW’s Making Digital Work was as, if not more, insightful and interesting than the first. We began with a panel discussion with Ty Montague (Co-Founder of the Co-Collective @tmontague), John...
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BDW Making Digital Work – Day 2, Afternoon
The afternoon session kicked off with Scott Prindle (@prindlescott) VP Creative technology at CP&B giving us real insight into the development of technology within the agency and the appearance...
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Learnings from Making Digital Work NY
The end of BDW’s Making Digital Work in New York and a chance to look back over the last couple of days and our take aways from the workshop. An amazing collection of speakers and great insights. So...
View ArticleVideos from Making Digital Work NY
For those following up on the BDW Workshop in New York, here you can see a post of the videos, the original post on the MDW NY Posterous at http://makingdigitalworknyc.posterous.com. It was a pleasure...
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Everyone needs skunkworks
In this day and age everyone, every company, every organization that believes in ideas needs skunkworks – not only agencies, but above all agencies since their whole business models relies on the...
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Who Comes to Making Digital Work?
I was flattered to receive the email invite to the upcoming BDW Making Digital Work workshop in Boulder, CO when I looked at some of the stats they were bringing up for attendees, it was great to see...
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Social By Design is the Only Filter
In a world of exploding choice, where technology and industrialisation mean that supply can vastly outstrip demand, social is really the only filter that works to get real answers to complex choices. A...
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